Introducing a new formula (medicinal Keshimin) from Kobayashi Pharmaceutical, the first of its kind in the world and originating in Japan.

Kobayashi Pharmaceutical Co., Ltd.^※2The skincare series "Kesimin" is the "world's first^※The product has been renewed with a new formula and easy-to-handle packaging, and the transition to the new version began naturally in March 2023. 

<Background of Development>

"Keshimin," which has been continuously improved since its release, is now a "world first"^※New formula and package renewal for "[product name]"

'Keshimin' is for treating blemishes.^※2Through this focused and targeted approach, and continuous improvements to the formula specifically targeting blemishes, we have been able to serve many people for over 20 years.Our latest academic researchFor example, "Sage extract"^※4" and Vitamin C^※1Presentation at an academic conference on the functionWe did that.Based on these research findings, "World's first^※The product has been relaunched with a newly improved formula.

<Product Features>

１．"The beginning of the world"^※Renewed with a new formula

"Keshimin" is a quasi-drug for treating blemishes.^※2This is a skincare series. It includes lotion, serum, emulsion, and cream, for daily use to combat blemishes.^※2We have been using this product for many years. After 20 years of research into blemishes and evaluation of many ingredients, we have now developed "Sage Extract."^※4"V White C" is a unique complex ingredient containing "V White C"^※3"Newly formulated with "World's first^※It has evolved into a new formula. 

*Vitamin C^※1This prevents stains^※2V White C^※3This combination of key ingredients, designed to moisturize and lead to clear, radiant skin, is a world first (according to prior art research and MintelGNPD's research by Kobayashi Pharmaceutical, April 2022).

*1 L-ascorbic acid 2-glucoside

*2 Suppresses melanin production and prevents blemishes and freckles.

*3 Prune enzyme hydrolysate + Magnolia extract + Sage extract (moisturizing ingredients)

※4 Moisturizing ingredients 

２．The packaging has been redesigned to be easier to pick up and to have a consistent look.

We've created a new brand logo for "Keshimin" and added gold lines to the packaging to give the entire product a sense of unity and make it easier to pick up.